New business mirrors what Twitter thinks are the finest tweets individuals might have missed considering that their last logon at optimal of timelines



The new ‘while you were away’ function is rolling out to customers to surface essential tweets that can be missed. Photograph: Twitter
The new ‘while you were away’ feature is rolling out to users to surconfront important tweets that can be missed. Photograph: Twitter

Twitter has actually begun rolling out a new “while you were away” attribute, which presents a recap of important tweets customers might have actually missed because their last login.

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The function pins what Twitter considers to be the ideal tweets to the height of a user’s timeline the following time they open up their Twitter application or browse the website.

It works in a comparable manner to Facebook’s news feed, which presents standing updays and short articles in a ranked manner, not necessarily in chronological order. It is the initially significant Twitter attribute past supported tweets and adverts to type tweets in a non-chronological fashion.

“Eexceptionally time you open the Twitter app, you’ll see somepoint great,” Twitter shelp when it announced the new function as component of its “Timeline Highlights” renovations.

The “while you were away” function is designed to keep crucial tweets that could obtain drowned out by the rapid flow of tweets on a day-to-day basis. More than 500m tweets are sent a day, through many individuals following hundreds of accounts, making Twitter timelines a torrent of rolling thoughts.

User reactions range from delight and needs to get the attribute sooner to confusion and also frustration. A gradual rollout to more customers is meant.


"while you were away..." AW TWITTER I LOVE YOU ALOT pic.twitter.com/9MWUGTSTLB

— julia (
chesterwoah) December 24, 2014

That twitter 'while you were away' point simply means I tweet civilization 3 days in delay!?! What is it's purpose!?!??

— and_ (
and_armstrong) December 30, 2014

Why does twitter show me tweets from last night "while you were away" .. Wack

— Tyler Dvorak (
tylerdv0rak) December 24, 2014

The new feature is component of Twitter’s setup to rein in Facebook’s lead. Facebook has actually 1.3 billion individuals to Twitter’s 284 million.

Twitter is additionally exploring means to make it less complicated for brand-new individuals to communicate via the service via its “prompt timeline”, which will certainly sell content without needing users to search for accounts to follow.

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The variety of Twitter individuals might be around doubresulted in even more than 550 million in the “intermediate term”, through a longer-term goal of 1-billion-plus, executives sassist throughout the company’s analyst day.